Frequently Asked Questions

How much will my project cost?

Every project is different, and costs will vary depending on your needs and requirements, but on average our projects range from $3,000-$5,000. Please fill out our project inquiry form, let us know a little more about what you’re looking for, and we’ll get back to you with a cost estimate for your project.

When will you be able to start my project?

As much as we’d like to start each and every project immediately, that’s just not the case. We typically tell prospective clients to plan on a 6 month lead time, though during busy times it may be more. We take pride in being able to fully dedicate ourselves to each and every project. To do so, however, we only take on a limited number of projects at a time. To learn about our available openings and to see if we can work with your desired timeline, please fill out our project inquiry form.

How long will it take?

Again, this depends on your unique project. We try to work quickly without sacrificing quality. We’ll give you an estimate for completion for each stage of your project before we begin. Keep in mind that these deadlines are dependent on your diligence in responding to our inquiries and getting materials to us in a timely manner.

Do you require a deposit before starting my project?

Yes, we require a 30% deposit along with a signed contract to officially book your project to our calendar. We cannot reserve dates for you without knowing you are committed to the project. The amount of the deposit will be determined by your total project cost, and in some cases for very small projects, we may ask for the full amount up front.

The remaining balance will be split into two payments, with 40% due midway through the project and the remaining 30% due prior to launch.

What software do you use for blogs?

For blogs, we work exclusively with WordPress. If you’ve currently got a blog at blogger/typepad/etc. and are interested in moving it to WordPress, we’re happy to help you move your content and make the transition (you won’t regret it, we promise!)

How does the design process work?

Once we’ve worked out the scope of your project,  we start with a series of mockup designs showing you a static preview of what your homepage will look like. You’ll get a chance to make revisions at this stage. Then, we’ll move to the production phase where we code the design into reality! We will always keep you up-to-date on progress and involve you every step of the way, so you know where your project stands at any given time.

Can we discuss my project over the phone?

We insist on having all details/specifics regarding projects in writing because it may me months before we actually get started on your project, and things discussed over the phone are likely to be forgotten. We need this ‘paper trail’ for our own record. We do have a phone number (it’s at the bottom of this page) but have found that most often, by the time you get your thoughts down in an email, the phone call is not usually necessary. Once we get started on your project we utilize a project management system to better organize all the correspondence relating to the project.

I want a site like [insertbignamefoodsitehere], can you do that?

We’ll be honest that we are designers, not developers. And while we’ve been working with wordpress for 10+ years, there is still a lot that we’re not able to implement. We’re always game to learn new things and push the limits of what we can do (it’s how we continue to grow and evolve with the needs of our clients), but we’ll be honest that the big name food sites (Serious Eats, Food Network, Bon Appetit) are extremely complex and highly customized and really aren’t good references for the kinds of sites we build (for that, please take a look at our portfolio). If you see a feature on a big site that you just have to have, let us know – if we can’t do it, we can usually enlist the services of a developer – but if you’re looking to essentially recreate the nuances and complexity of one of these sites, you’d be best seeking the services of a team of designers/developers more experienced in this kind of site.

I just need a few changes to my site. Can you work with my existing theme?

We can not make modifications to sites created by other designers at this time. If we’re the ones who originally built your site (glad to have you back!), then small tweaks/changes to your site would be billed at an hourly rate.

Do you offer SEO (Search Engine Optimization) services?

Not specifically, no. We will, however, design and code a site that is up to the most recent standards, with proper title, header, and alt tags in place. Much of what SEO is is simply writing quality content and establishing credibility and backlinks, and we can’t do this for you. Our ecommerce software is setup with fields for meta information, and we can setup plugins for WordPress to do the same. But as far as what goes in those fields, that’s up to you.

What are your payment terms?

We understand what it’s like to be a business on a budget, and we usually split up the project cost into 3 installments due at predefined milestones throughout the project. We accept all major credit cards (preferred), but will also take PayPal and checks. But we’re very flexible, so just let us know what works for you and chances are we’ll be able to accommodate you.

Do you work with businesses outside the US?

Yes, most definitely! We’ve worked with clients in Malaysia, Australia, Japan, Singapore, Canada, and more. This is one of the benefits of the internet – there truly are no boundaries.

Why Purr?

We like cats (and dogs too!). And happy cats like to purr.

This all sounds great! How do we get started?

Fill out our project inquiry form and we’ll go from there!